Social media is an invaluable extension to website engagement. It likens to lawyers beginning an important meeting with partners at work, but continuing the conversation over dinner then cocktails. The venue may have started ...
I’m a known critic of the digital PPC world but I also have to express that if something works, don’t try fixing it. This does not mean that you should not try and enhance and optimize your PPC campaigns. It just means th...
Marketing for law firms is not the easiest of tasks for many digital companies out there. They’re slowly realizing that attorneys want to convert business as much as any other industry when investing in online marketing. I ...
The first 27 seconds of this clip was my Uber driver. The gentleman driving me in his vehicle was very nice. I asked him to keep his eyes on the road several times during our short discussion. It was short because between tur...
Just rehashing the video above. Please excuse the phone and computer announcements in advance. My videos are not based off a script and I just speak about what I feel is important. We really have two types of users in our leg...
Before I begin writing out my opinions and thoughts on one of the ridiculous decisions made on December 14th, 2017, I want you to know that if your law firm website is in the hands of a competent digital marketing agency, you...
Have you ever thought about how SEO came to life? I mean, literally, how all of this began? In 1997, the domain, Google.com was registered and September 4, 1998, Google was incorporated. Initially, the search engine was used ...
Do you remember that infamous question in Kindergarten? “What do you want to be when you grow up?” You probably sat near an Apple ll Macintosh. No, don’t remember? Here’s a reminder. Except, this is the Apple 1 and it...
The daily advance in technology is very difficult to keep up with in this fast-paced and growing digital market. Especially if your focus is building and maintaining the fundamentals of your own law firm. 40% OR 3.7 billion...
Small but effective. I love the digital market in California. Who doesn’t based on the population and constant growth? Less than 1% population growth every year BUT that’s 1% of almost 40-million residents. Los Angele...