The “Hot Dog Stands” are beginning to reveal themselves more and more. As we engage and dig into more law firm marketing concepts throughout the country, we find that there are so many empty hot dog stands. What are hot d...
If you’re “the guy” that has a routine similar to mine, I applaud you. Wake up in the morning, cup of coffee (I’ve switched to Keurig Starbucks. Save’s lots of time), open up the Mac and there goes the day. Everyone...
It was a very random picking of a company nickname for this individual. We usually go into a “strategic” nickname meeting upon the hiring of new team members. For Black Rabbit, he was just sure he wanted to be as far away...
Social media is an invaluable extension to website engagement. It likens to lawyers beginning an important meeting with partners at work, but continuing the conversation over dinner then cocktails. The venue may have started ...
Marketing for law firms is not the easiest of tasks for many digital companies out there. They’re slowly realizing that attorneys want to convert business as much as any other industry when investing in online marketing. I ...
The first 27 seconds of this clip was my Uber driver. The gentleman driving me in his vehicle was very nice. I asked him to keep his eyes on the road several times during our short discussion. It was short because between tur...
Just rehashing the video above. Please excuse the phone and computer announcements in advance. My videos are not based off a script and I just speak about what I feel is important. We really have two types of users in our leg...
Have you ever thought about how SEO came to life? I mean, literally, how all of this began? In 1997, the domain, Google.com was registered and September 4, 1998, Google was incorporated. Initially, the search engine was used ...
Do you remember that infamous question in Kindergarten? “What do you want to be when you grow up?” You probably sat near an Apple ll Macintosh. No, don’t remember? Here’s a reminder. Except, this is the Apple 1 and it...
The daily advance in technology is very difficult to keep up with in this fast-paced and growing digital market. Especially if your focus is building and maintaining the fundamentals of your own law firm. 40% OR 3.7 billion...