Marketing for law firms is not the easiest of tasks for many digital companies out there. They’re slowly realizing that attorneys want to convert business as much as any other industry when investing in online marketing. I ...
The first 27 seconds of this clip was my Uber driver. The gentleman driving me in his vehicle was very nice. I asked him to keep his eyes on the road several times during our short discussion. It was short because between tur...
Do you remember that infamous question in Kindergarten? “What do you want to be when you grow up?” You probably sat near an Apple ll Macintosh. No, don’t remember? Here’s a reminder. Except, this is the Apple 1 and it...
Small but effective. I love the digital market in California. Who doesn’t based on the population and constant growth? Less than 1% population growth every year BUT that’s 1% of almost 40-million residents. Los Angele...
Blogging is an often overlooked medium for attorneys and overall for business everywhere. You can have the best marketing in the world but still not be able to connect with clients. Why? Your website is great, you know what y...
There are few professions more competitive and cutthroat than the legal industry. In the old days, success was measured by simply providing clients with good legal representation and superior customer satisfaction. While thos...
Pay-per-click campaigns are nothing new in the world of search engine optimization. Just about every law firm that utilizes SEO has engaged in some form of PPC campaign to maximize their digital marketing efforts. The use of ...
We live in a visual society. When it comes to law firm marketing, first impressions are everything. One of the best ways to attract more clients is to add video to your website. Whether it is a short 2 minute introductory vid...
A great looking website is one of the most effective marketing tools to attract more customers and clients. But it is not enough to get the best results. Although website design goes a long way into attracting more eyeballs...
Content is everything. It’s what makes people go to your site. With the right content, people out there looking for your services will find you. The more you update your content, the more search engines will stop by to ...